Know Your Farmer, Know Your Food – Farmers Market Promotion Program (FMPP) | USDA
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Grants, Loans, and Support

Farmers Market Promotion Program

Type: Grant

Max Award: $100,000

Big Idea: The goals of FMPP grants are to increase domestic consumption of, and access to, locally and regionally produced agricultural products, and to develop new market opportunities for farm and ranch operations serving local markets by developing, improving, expanding, and providing outreach, training, and technical assistance to, or assisting in the development, improvement, and expansion of, domestic farmers markets, roadside stands, community-supported agriculture programs, agritourism activities, and other direct producer-to-consumer market opportunities.

Who Can Apply: Eligible entities include: Agricultural businesses, Agricultural Cooperatives, Community Supported Agriculture (CSA) Networks or CSA Associations, Economic Development Corporations, Local Governments, Nonprofit Corporations, Producer Networks or Associations, Public Benefit Corporations, Regional Farmers Market Authorities and Tribal Governments.

Real example: Penn's Corner Farm Alliance of Pittsburgh, Pennsylvania used a $45,000 FMPP grant to make infrastructure upgrades to their cooperative market, including new refrigerated storage and trucks. The market, which serves restaurants and a CSA program, has helped their business grow 12-fold in five years, and the Alliance now has over 700 CSA shareholders and 30 farmers and serves three dozen restaurants.

Get more information: For more program information, please visit the Agricultural Marketing Service's (AMS) Farmers Market Promotion Program (FMPP) page.


Local Food Promotion Program

Type: Grant

Max Award: $25,000 for planning and $100,000 for implementation

Big Idea: LFPP offers grant funds with a 25% match to support the development and expansion of local and regional food business enterprises to increase domestic consumption of, and access to, locally and regionally produced agricultural products, and to develop new market opportunities for farm and ranch operations serving local markets.

Who Can Apply: Eligible entities may apply if they support local and regional food business enterprises that process, distribute, aggregate, or store locally or regionally produced food products. Such entities may include agricultural businesses, agricultural cooperatives, producer networks, producer associations, community supported agriculture networks, community supported agriculture associations, and other agricultural business entities (for-profit groups); nonprofit corporations; public benefit corporations; economic development corporations; regional farmers' market authorities; and local and tribal governments.

Real example: LFPP awarded a $23,263 planning grant to researchers at Arizona State University to develop a regional food system strategic plan focused on New Mexico and Arizona by identifying assets and best practices.

LFPP awarded a $83,290 implementation grant to the Tyonek Tribal Conservation District to increase domestic consumption and access to locally produced food products in rural Alaska Native Villages and develop new market opportunities for Tyonek and Alaska Native Farms serving a local market.

Get more information: For more program information, please visit the AMS Local Food Promotion Program (LFPP) page.