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USDA Under Secretary Harris Sherman Promotes Public/Private Partnerships, Meets with Industry Leaders

A recent visit to the US Forest Service Forest Products Laboratory by USDA Under Secretary Harris Sherman was an eventful one. Sherman took the opportunity to visit with industry leaders who have collaborated with federal scientists to bring innovative new products to the market. Sherman was at the laboratory on July 25 for a grand opening of the new Nanocellulose Pilot Plant along with scores of industry leaders, scientists and academic researchers.

Seeking Your Input for USDA’s Digital Strategy

On May 23, 2012, the White House released the Federal Digital Strategy aimed at building a 21st century government provides open data and digital services to the American people and its employees.

As part of our Digital Strategy, USDA has identified several first-move candidates that can be improved to meet the call for web APIs and mobile optimized services by May 23, 2013.

We’d like your input in deciding which two candidates in each category we will commit to completing by OMB’s May 23, 2013 deadline. We’d love to hear your feedback – which of these candidates would be most useful to you? What should we consider when creating web APIs and optimizing for mobile? Did we miss anything?

Identify Citrus Diseases with New iPhone App

Does your citrus tree have spotted leaves or fruit with brown raised spots or small lopsided fruit?  Good news, USDA released a free Save Our Citrus iPhone app that makes it easy to identify and report the four leading citrus diseases: citrus greening, citrus canker, citrus black spot and sweet orange scab.

In just a few steps, the Save Our Citrus app, available in English and Spanish, allows you to report the symptoms, upload a photo and receive an individual response back from citrus experts.

Social Media Moment Number One: Redesigning USDA

If you've been following our favorite Social Media Moments of 2011, you can see we had a lot to choose from. Top on our list isn't necessarily a social media moment, but is an important moment in our focus on providing better service through web communication. The redesign of USDA.gov in April 2011 was only the beginning of changes we're making with our web program - USDA agencies are working to redesign their websites in 2012 for a consistent user experience and we consolidated many websites to streamline access to information, making it easier to find information that's important to you.

We chose this launch because it is a shining example of the platform that we at USDA are working to build and maintain that is relevant and responsive to your needs. This redesign was a collaborative effort with our agencies and based on insights and feedback of our users. Your feedback is important to us, and we want you to be sure that your voice is always heard.

With Social Media, Your News Becomes Our News

Here in the Office of Communications at USDA, we work hard every day to get news and information out the digital door and into the hands of our diverse stakeholders. This steady flow of information takes the form of press releases, tweets, photos, videos, blogs and more. With the growing popularity of social media channels, this flow of information is increasingly a two-way street. In 2011 some of our best resources came from you, our readers. On two occasions we put out specific requests for your photos to personalize issues, and the responses were overwhelming.  Through the power of social media, we were able give our audience the chance to help tell the story for us, and that is our number 2 Social Media Moment of 2011.

When First Lady Michelle Obama and Secretary Vilsack announced the new food icon, MyPlate, in June, we asked you to snap a picture of your plate and use the hashtag #MyPlate to show us how MyPlate became your plate. Photos of creative plates came rolling in showing us how you use the icon to help build the foundation for your healthy diet. There were - and still are - some healthy and tasty creations posted to Twitter!

The Most Wonderful Time of the Year: Our Favorite Social Media Moments from 2011

As 2011 draws to an end, this is a time where we begin to look back on things we learned or achieved, and to make resolutions for the year ahead.  We wanted to take the end of 2011 to look back on the wide range of social media activities that we had the pleasure of planning, executing and watching unfold across the Department in an effort to better serve you, our most important audience. From Twitter chats, to video challenges, to new ways to share valuable data, we think USDA really upped the ante on the social media front this year.

Spooky, Crafty, and Just Plain Creative We Asked and you Delivered… Pumpkins, That Is

Every year, American farmers work to ensure that everyone can have a pumpkin in their home to carve, eat, or decorate their tables. This year we asked you to show us how YOU used a pumpkin this season, and we were overwhelmed with the response! We just wanted to take the time to thank you for letting us in on your artistic, and in some cases culinary talents, and to share a few of our favorites.

Cotton Helps Insulate Communities the Green Way

Denim jeans are versatile because you can wear them for almost any occasion, but there are even more ways they can be used outside of your wardrobe.

Cotton. From Blue to Green® transforms used jeans into UltraTouch ™ Denim Insulation for communities in need. This amazing project uses an environmentally responsible process to help jump start rebuilding communities.  The program has partnered with many organizations, including Habitat for Humanity affiliates, to install home insulation for victims of disasters such as Hurricane Katrina, and for those needing help to finish their homes.  They also offer grants to improve community buildings and partner with college and university campuses to host denim collection drives.

USDA Participates in World IPv6 Day

The Internet is running out of it's 4.3 billion Internet addresses!  No fear, for IPv6 is here!

IPv6 is a new version of internet addressing that will replace the current IPv4 version.  The new IPv6 format will allow for 340 undecillion addresses compared to 4.3 billion addresses under IPv4.   The last batch of IPv4 addresses were allocated in February, 2011.