farmers market coalition

National Farmers Market Week is a good example of why I say it’s an exciting time to be in agriculture. More than ever, all segments of the food industry are coming together to provide consumers with foods fresh from the farm, and farmers markets lead the way.

As I visited markets in Alexandria, La., and Greenwood, S.C.—and right here in Washington, D.C.—I saw firsthand the positive impact of farmers markets on the businesses and communities around them.  And, through our 2015 Market Managers Survey results, we know that across the nation farmers markets are helping build businesses and bring communities together.

Every time I explore a farmers market I become a kid again. It brings back memories of snacking on sun-ripened figs from my backyard with dad or squeezing for perfectly ripe tomatoes at the neighborhood farm stand with mom. The existence, uniqueness and vibrancy of farmers markets can be a positive experience full of exploration and deliciousness for any age. It sure is for me.

USDA is committed to helping all of America’s children, families and communities not only have access to healthy affordable food, but form positive associations with these healthy foods. Visiting a farmers market offers a unique learning environment where you can be introduced to fresh, local produce; a variety of sights, tastes and smells; as well as meet neighbors, farmers and vendors.