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peter rhee

Redesigning USDA Online

You may have noticed a fresh, new look on USDA.gov last night – we're excited to announce the launch of our redesigned website!  Our redesign team has been hard at work designing a new look and feel that should make navigating our site more user-friendly and intuitive.  In support of our One USDA approach, we strive to provide a consistent, high value online experience that focuses on our users’ top tasks and requests.  One USDA unifies our mission areas and offices to provide all of our stakeholders with a cutting-edge experience that empowers education, decision-making and action.

Not only did One USDA inspire the design of our new website, it also describes the collaborative redesign process.  Using only in-house expertise and resources, the collaborative effort was led by our Web Communications Division and agency web professionals who contributed to the information architecture and design elements, a significant cost savings for the Department.

USDA’s Blog is Getting a Makeover

By Peter Rhee, Creative Media Director

In a few days, USDA will launch a newly revamped and refreshed Blog, bringing key enhancements to our current offering. You will notice a new look and feel, enhanced search capabilities, easier navigation, categorization, and faster access to previous blog posts.