Cross posted from the Let's Move! blog:
Today I had the honor of joining some of our nation’s principal thought-leaders at the site of Super Bowl XLV in Dallas, Texas, to sign a Memorandum of Understanding (MOU) that outlines an unprecedented private-public partnership committed to child health and wellness. The co-signers included myself, U.S. Secretary of Education Arne Duncan, Department of Health and Human Services Secretary Kathleen Sebelius, NFL Commissioner Roger Goodell, NDC CEO Thomas Gallagher and Gen YOUth Foundation CEO Alexis Glick. During the event, I unveiled a new television public service announcement (PSA) featuring a local favorite, Dallas Cowboys quarterback Tony Romo, that encourages youth to participate in the Fuel Up to Play 60 program. The PSA was developed by the Ad Council in collaboration with Let’s Move!, USDA, NFL, NFL Player Association, and National Dairy Council, and will be distributed to stations nationwide this week.
