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Yesterday marked the official launch of the Combined Federal Campaign (CFC) at USDA for the Washington, D.C. metro area. This year, USDA has set a goal of raising just under $2 million from our employees in the national capital area. We have chosen the theme Give: Every Day, Every Way, as it resonates with the range of giving options available to employees. The kickoff was an exciting event featuring more than 20 CFC registered non-profit organizations. Deputy Secretary Kathleen Merrigan and I led off the event by speaking movingly about the ways that non-profit organizations touch all of our lives in critical and transformative ways.

“It is our belief that by supporting our local farmers today, we can ensure that there will be farms in our community tomorrow.” - Kent Myers, former City of Hot Springs Manager

Recently Hot Springs, Arkansas dedicated its new Farmers Market Pavilion at the Historic Downtown Farmers Market in Hot Springs, Arkansas.  This dedication is the culmination of years of effort that began with a Farmers Market Promotion Program grant in 2006 from the USDA Agricultural Marketing Service.

As part of CNN’s week-long series “Eatrocracy: Mind, Body and Wallet,” the USDA’s National Farmers Market Directory is featured in a unique way to encourage consumers to use farmers markets as a source of fresh, local and healthy food.  The series showcases our database of more than 6,200 farmers markets currently listed in the USDA Farmers Market Directory with the social networking and geo-locating mobile application, Foursquare. The series debuted yesterday  and will continue to run through the week on CNN. We’re thrilled to see several “Healthy Eating Badge” check-ins already!

As a service to farmers, USDA’s Agricultural Marketing Service (AMS) recently presented an interactive webinar entitled “How to Sell Fruits and Vegetables to the USDA”.  The webinar was hosted by Red Book Credit Services as part of its free Red Book University educational offering.

Delivered by Ron Ulibarri of the Commodity Procurement Branch of AMS Fruit and Vegetable Programs, participants in the “How to Sell Fruits and Vegetables to the USDA” webinar learned about:

Cross-Posted from the Let's Move! Blog

Have you ever wanted fresh, local produce but didn’t know how to find the nearest farmers market?  The USDA’s Agricultural Marketing Service (AMS) makes it easy with the National Farmers Market search engine, which lists more than 6,100 markets across the nation.  Markets can be searched by name, city, zip code, and several other keyword fields.

Last Sunday, CBS News featured USDA Deputy Secretary Merrigan and discussed how farmers markets are part of a fundamental shift in the way people access their food and interact with their community.  And, as the story notes, “… [f]armers markets and other forms of selling straight to customers are helping to keep farmers in business,” which is why those of us at the Agriculture Marketing Service were excited to report that there are now 6,100-plus farmers markets, recognizing that these markets provide jobs and economic growth opportunities for their producers.

Farmers markets are a unique business structure: lower overhead costs and direct and valued contact with their customer base make for innovative and responsive farmers that can experiment with offering new items more easily.  If a producer is able to find the right product mix for consumer demand, they can develop a sound business, create new jobs, and grow successfully.

Last Sunday, CBS News featured USDA Deputy Secretary Merrigan and discussed how farmers markets are part of a fundamental shift in the way people access their food and interact with their community.  And, as the story notes, “… [f]armers markets and other forms of selling straight to customers are helping to keep farmers in business,” which is why those of us at the Agriculture Marketing Service were excited to report that there are now 6,100-plus farmers markets, recognizing that these markets provide jobs and economic growth opportunities for their producers.

Written by Rayne Pegg, Administrator, Agricultural Marketing Service

We are proudly in the middle of the eleventh annual National Farmers Market Week as declared by USDA.  This year, Secretary Vilsack marked this important milestone with an official Declaration acknowledging the role farmers markets play in stimulating local economies, strengthening communities and supporting farmers.

As part of National Farmers Market Week, we’re also announcing the results of our latest farmers market survey, and the numbers are impressive: 6,100 farmers markets are now operating across the country – a stunning 16% growth from last year!  These markets are bringing folks together in cities, towns, suburbs and rural areas of every state in the nation, and they have on offer the freshest produce, meats, cheese, flowers, breads, and other products from their surrounding farms and ranches.

The Department of Agriculture is a big institution, with a $149 billion budget and 114,000 employees.  When Secretary Vilsack asked me to spearhead the Know Your Farmer, Know Your Food initiative, my first impulse wasn’t to create new programs and authorities, but rather to figure out how better to use the resources at hand.  Of course, I was aware of certain USDA programs that have, for years, focused on local food, such as the Farmers Market Promotion Program within the Agricultural Marketing Service.  I was also aware that Congress, as part of the 2008 farm bill, took new interest in local foods by, for example, directing that USDA set aside 5% of funding to promote local foods within the Business and Industry Loan Program in the Rural Business and Cooperative Service.  Finally, I knew many existing USDA programs, while not dedicated to local food, could be harnessed to better support local and regional food systems.

Written by Rayne Pegg, Administrator, Agricultural Marketing Service

The Secretary of Agriculture has officially declared August 1-7 2010 as National Farmers Market Week.

National Farmers Market Week is an opportunity to celebrate the thriving farmers markets in your community.  It’s a time to specifically honor the market vendors who tend the farms, grow the produce, raise the meat, bake the bread and prepare the other fresh local products you find at your farmers market. It’s a time to thank the market managers who organize and run farmers markets smoothly so you can enjoy the goods vendors have to offer.  It’s a time to benefit from the community pride and economic opportunities farmers markets build in towns and cities across the country.