farmers markets

Every time I explore a farmers market I become a kid again. It brings back memories of snacking on sun-ripened figs from my backyard with dad or squeezing for perfectly ripe tomatoes at the neighborhood farm stand with mom. The existence, uniqueness and vibrancy of farmers markets can be a positive experience full of exploration and deliciousness for any age. It sure is for me.

USDA is committed to helping all of America’s children, families and communities not only have access to healthy affordable food, but form positive associations with these healthy foods. Visiting a farmers market offers a unique learning environment where you can be introduced to fresh, local produce; a variety of sights, tastes and smells; as well as meet neighbors, farmers and vendors.

Rivers, roads and rails—the shortest distance between two points is not always a straight line. Finding the best path forward can be difficult as city traffic gets worse each year, frustrating commuters and thwarting deliveries. Also in the transportation mix are farmers traveling the same roads trying to bring the freshest produce to city markets.  With the $7 billion-per-year market for local and regional food continuing to grow, more and more goods are being transported along local routes.

Developing creative ways to navigate transportation challenges is critical for farmers and consumers alike to meet the increasing demand for local and regional food.  Farmers relying on local and regional food systems may not have the scale or capacity to use established food freight systems. That’s why USDA’s Agricultural Marketing Service (AMS) has taken a fresh look at food distribution issues, especially for the local and regional markets.

A recent trip back home to Louisiana sparked memories of a simpler time when old trucks full of fresh produce rumbled down dusty roads to deliver goods to the local market. The 2012 Census of Agriculture tells us that 50,000 farmers and ranchers nationwide are now selling to local retailers and that 150,000 of them are selling their products directly to consumers. Although these farmers and ranchers are still using this direct approach, the agricultural industry is certainly more dynamic today.  This means that producers need to follow a strategic business model.

The reality is that food can go through a lot of steps to reach the consumer. Before it is served on the table, food travels from the field to the truck to the packing house to the store. My agency, the USDA’s Agricultural Marketing Service (AMS), has many programs that support business entities involved in the food chain, including farmers markets and food hubs. For example, we invest in projects that help farmers and businesses understand emerging trends, create new markets, and stimulate our nation’s rural economies.

The Census of Agriculture is the most complete account of U.S. farms and ranches and the people who operate them. Every Thursday USDA’s National Agricultural Statistics Service will highlight new Census data and the power of the information to shape the future of American agriculture.

West Virginia’s climate and topography earned our state the Mountain State nickname. Our rugged mountains also ensure our agricultural community remains extremely diverse. Since West Virginia was admitted to the Union on June 20, 1863, farms have been the backbone of the state. According to the first agricultural census, conducted in West Virginia in 1870, there were 39,778 farms with 8,528,394 acres in production, with an average farm size of 214 acres. In the 2012 Census of Agriculture there were 21,480 farms in West Virginia with 3,606,674 acres in production, with an average farm size of 209 acres.

Unlike in many other states, West Virginia’s small farms (those farms selling less than $250,000 in agricultural products) account for nearly 29 percent of total farm sales in 2012, contrasting the US average of 11.1 percent. An even more telling statistic is that nearly half of sales of agricultural products were from farms selling less than $1,000,000, compared to the U.S. average of 33.6 percent. West Virginia has one of the highest ratios of small farms to total number of farms based on the 2012 Census of Agriculture.

Across the country, food banks are committed to providing healthy food for those in need. Food banks also have a vested interest in building stronger local economies and creating additional opportunities for the communities they serve.

There are currently more than 200 food banks in the country, with more than 63,000 affiliated agencies like (food pantries and shelters). This network distributes more than 2.5 billion pounds of food to needy Americans each year.

Strategic integration of local foods into a food bank's operation is one way to create economic opportunities for farmers and provide fresh food to families and children. This is especially important in rural areas, which have rich agricultural assets but tend to experience higher poverty rates than metropolitan areas.

How do pollinators affect your life? Well, if you’ve ever eaten a blueberry, chocolate bar or tomato, you can thank a pollinator. Pollinators are birds, bats, butterflies, moths, flies, beetles, wasps, small mammals, and most importantly, bees. They are responsible for pollinating one out of every three bites of food we eat. But these invaluable creatures are facing declines. That’s why USDA agencies, other federal departments and partners share knowledge and collaborate on efforts to help increase awareness and tackle challenges facing pollinators.

Last month, USDA launched a webcam that is literally buzzing with activity at the People's Garden Apiary, located here on the roof of USDA headquarters in Washington, DC. Observing these social insects at #USDABeeWatch is fascinating and addicting. If you’ve been watching then you probably have a lot of questions about honey bee behavior and beekeeping. Meet our Beekeepers Nathan Rice and Andy Ulsamer virtually on Friday at Noon and ask them questions about what you’re seeing. Tweet to us @USDA and use #USDABeeWatch. Feel free to send your questions ahead of time, and we will respond to as many as possible during the chat.

Many consumers want to “buy local” and support their local economy with their purchases. When local food marketing opportunities exist for rural producers, they cause ripple effects throughout the rural economy.

The 2012 Census of Agriculture results indicate that nearly 150,000 farmers and ranchers nationwide are selling their products directly to consumers, and 50,000 are selling to local retailers. Today, local food is a more than $7 billion industry and growing, according to industry estimates. The excitement around this market is drawing young people back to rural communities, generating jobs, and improving quality of life.

Red, white, and blue balloons soared high above the bounty of fresh fruits and vegetables from local farmers and vendors at the opening of the 19^th season of the USDA Farmers Market.  With echoes of the Star Spangled Banner played by the “President’s Own” Marine Band, we celebrated the service of our men and women in uniform, reaffirming USDA’s commitment to supporting veterans and active-duty service members.  We also celebrated several points of intersection between American agriculture and the military community.

From our partners and stakeholders who joined us for the event, we saw amazing generosity and dedication to improving the lives of military families.  Burpee Seed Company handed out thousands of Welcome Home Garden Project seed packets, bringing the healing gift of gardening to thousands of heroes.  With over 165,000 families participating and over 1.8 million seed packets distributed over the last two years, their efforts to provide healing, comfort and homegrown foods are truly inspiring.

I love farmers markets. The vibrant colors, enticing smells, and vivacious people make me feel so very alive and happy. Local markets also work to bring communities together.  I have been to a number of farmers markets across the U.S., but my favorite one is located right here in Washington, DC—in fact, it’s right here at USDA.

My agency, the Agricultural Marketing Service, is proud to host the USDA Farmers Market each week, building connections to the vendors, customers, and surrounding community.  Tomorrow, June 6, the USDA Farmers Market opens a new season with a salute to our military, veterans and American agriculture.   We will not only celebrate the bounty of the market, but will also thank our military for serving with valor, courage, and distinction.

Earth Day is a reminder that some of our best moments can be spent in the great outdoors.

Getting outside is one of the best ways to feel re-invigorated, whether on a short hike to the Crags Trail on Pike National Forest or on a longer exploration of the 2,175-mile Appalachian Trail, which winds through 14 states and across eight national forests.

The range of outdoor activities run the gamut from hiking, camping, boating, bird watching, and experiencing wildlife to photographing nature, hunting and fishing.