When I was younger, I loved to watch a cartoon on TV called ‘The Jetsons,’ which showed life in a future world. People had flying, self-driven “cars” and robotic housekeepers. As a kid who loved her meat and potatoes, I distinctly remember one scene in which Judy Jetson served a steak dinner by getting a pill from a vending-type machine. Her father, George Jetson, savored the two small bites filled with flavor and nutrition. This meal satisfied him completely. I couldn’t then imagine that futuristic dinner scene being a reality, and I still don’t. But technology, science, and marketing have changed the way we produce our food and have altered the structure of farming. Data tell us so. Let’s look at milk as an example.